What being a pretender taught me about doing business

What being a pretender taught me about doing business

Recently I came to the realization that I just didn’t give a flying fxck how others perceived me. I was tired of pretending to have it all when really I was just a lost individual. The Instagram Fame disease took over in 2013. I wanted to look the part before actually...
5 Branding Mistakes To Avoid

5 Branding Mistakes To Avoid

Top 5 Branding Mistakes To Avoid At All Cost Many business owners believe if their product is good then the design of their website, marketing materials, etc doesn’t really matter [Insert cringing emoji here]. Please know that your audience is subconsciously...
How To Create A Style Guide For Your Brand

How To Create A Style Guide For Your Brand

What is a brand style guide? Recently, I was feeling really stumped and realized I was wasting a lot of time. I was creating blog posts, social media content, and other graphics for my brand without any direction. Although I did have a basic idea of my brand’s...
Let Me Reintroduce Myself

Let Me Reintroduce Myself

I help creative women build authentic personal brands through strategic branding and web design. You can call me Karmen or your personal brand strategist and web designer. I am the girl you hire when you’re ready to put some action behind all those great ideas. I help...

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