Deciding to use Wix or WordPress is one of the most complex decisions that a new business owner will make for their website. I have to say that I’m totally biased when it comes down to this debate because I am an avid user and lover of WordPress, but I’m going to share why I think WordPress is a better option than Wix.
Now a lot of blogs will give you more detailed comparisons of both platforms. That’s not what this article is about. This is purely my perspective on why I believe WordPress is the better platform for businesses.
Before I get started, I want to advise that when I say WordPress in this article, I am speaking of the self-hosted version of WordPress and not WordPress.com. Check out the linked article on WPBeginner if you want to know the difference between WordPress.com and WordPress.org.
This article is based on the things I believe truly matter for small business from the perspective of long-term ownership, scalability, and indexability with search engines.
WordPress Gives You More Control
Wix is an all-in-one platform that is primarily a service for building a website. You also pay a monthly fee to use their website building software. The downside is that the company has the ultimate control even though it’s supposed to be YOUR website.
For example, if Wix decides to raise the monthly subscription fees or charge an extra tax on taking payments, then you have no recourse but to leave the platform or pay the higher prices.
With WordPress.org it’s FREE, and it’s self-hosted meaning you pay a monthly fee to a hosting company to put your site online. So say your hosting company goes up on their hosting fees? You can move your entire WordPress website to another host any time you like.
Unfortunately, if you decide to leave Wix, you can’t take your website with you because they own the software built to make it. So now you have to start over from scratch and who wants that?